Partner in the United Kingdom

Birmingham City University

First-class education with a focus on practical skills and professional relevance

Birmingham City University

Birmingham City University

Birmingham City University logo

Birmingham City University offers over 40 highly innovative undergraduate and postgraduate business courses that are tailored to students and industrial needs and wants. Birmingham City University's business courses are led by a team of around 100 full-time academic staff but their academic skills are just part of who they are. Amongst them, they have worked in senior positions in companies such as, Tesco Stores Limited, The Prince’s Trust, Midland Heart Ltd, Hong Kong University, Barclays Bank, Land Rover, H&M and BT to namea few.

We also have two specialist centres, both of which work closely with businesses to offer innovative research, consultancy services, training and the chance to employ our students. Everything that these centres teach, research or discover also feeds back in our courses, so that students across the University benefit from their great expertise and close links with businesses.

Strengths and Distinctions

  • Around 24,000 undergraduate, postgraduate, professional and in-company students drawn from over 80 countries
  • Ranked 70th in the UK (Times Higher Education - Best universities in the UK 2024) 
  • Winner of Association of Graduate Careers Advisory Services (AGCAS) Entrepreneurship Award for BSEEN entrepreneurship programme

Brighten your career prospects

Bachelor Programme

Kaplan Higher Education

Part-Time

Bachelor Programme

BA (Hons) Business Administration (Top-up)

Course Reg. No. 252291

The BA (Hons) Business Administration (Top-up) programme at Birmingham City University is a final year programme designed for working individuals who are looking for highly practical business programmes to boost their careers. The programme gears for a broad base of business knowledge, a range of essential personal competencies and a deep understanding of personal, organisational and environmental inter-relationships for nowadays’ business world. It helps our students for their employment in large and small organisations, or setting up their own businesses. Students will be able to apply business theories and concepts to relevant business issues to deduce realistic and appropriate policy recommendations and conclusions, thus to lead positive changes in their organisations.

Kaplan Higher Education

Part-Time

Bachelor Programme

BA (Hons) International Marketing (Top-up)

Course Reg. No. 253286

In this final-year programme, there are a variety of advanced modules that will investigate current marketing methods and contemporary business issues, such as contemporary advertising and e-business. This programme is designed to equip you with the skills and knowledge you need to thrive in the modern marketing landscape. We will discuss the importance of providing a positive consumer experience, emerging digital media, and business theory in a way that combines business theory with the most relevant marketing topics of today. It is also very important for you to understand how an organization operates, as well as what challenges and opportunities it faces today. You will have the opportunity to examine how new technologies and consumer experiences can have a profound impact on how successful a business can be. After completing the programme, you will be able to understand how to identify and assess markets, develop marketing plans, analyse consumer behaviour, and develop communication strategies. This programme will help you strengthen your expertise in the areas employers want, by putting you in real world scenarios such as playing the role of an international marketing manager and develop the competencies and skills you need to succeed in the global market.

Clear All

Anytime, anywhere

Contact Us